Updated on March 30, 2016
Does your head hurt? It must be email overload. Well, I just opened up my email to find 100+ emails trying to sell me something. Do you ever select all at once, and then hit delete? Well if you are a business owner, and you send marketing emails out, you might want to rethink your strategy.
Although email is one way to advertise, a direct mailer will give your advertising campaign a boost that will put money back into your business. There are ways to do this without breaking the bank, and statement stuffers (4×9 flyers) are another method that will yield dividends.
We know that statement stuffers work; just look at your credit card statements. Sometimes you can find two or three in one credit card bill! Statement stuffers (4×9 flyers) are efficient because as a business owner, you continuously mail invoices and checks. Create a stuffer that will make the most of your postage costs by inserting flyer with your invoice, payment or letter. Start by creating three, one for prospects, one for existing customers, and one for vendors. A statement stuffer campaign should start with a message that will grab the recipients’ attention, and give them an incentive to buy from you. The incentive can be give-a-way or a discount. Eveready Printing can help design a marketing campaign that will save you time and increase your revenue.